1. Advertising, promotion, and other aspects of integrated marketing communications /
Author: Terence A. Shimp.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Advertising.,Communication in marketing.,Direct marketing.,Sales promotion.,Communication en marketing.,Marketing direct.,Publicité,Ventes-- Promotion.,Advertising.,Communication in marketing.,Direct marketing.,Sales promotion.
Classification :
HF5415
.
123
.
S54
2007
2. Advertising, promotion, and other aspects of integrated marketing communications
Author: Terence A. Shimp, J. Craig Andrews.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Advertising -- Textbooks.,Communication in marketing -- Textbooks.,Sales promotion -- Textbooks.
3. Advertising, promotion: supplemental aspects of integrated marketing communications
Author: Shimp, Terence A.
Library: Central Library and Documents Center of Industrial University of Khaje Nasiredin Toosi (Tehran)
Subject: ، Communication in marketing,، Sales promotion,، Advertising,، Direct marketing
Classification :
HF
5415
.
123
.
S54
2000
4. Integrated marketing communications in advertising and promotion
Author: Terence A. Shimp
Library: Library of Faculty of Entrepreneurship University of Tehran (Tehran)
Subject: Communication in marketing,Sales promotion,Advertising,Direct marketing
Classification :
HF
5415
.
123
.
S54
2007
5. Promotion management and marketing communications
Author: Terence A.Shimp
Library: Library of Faculty of Management of Tehran University (Tehran)
Subject: Communication in marketing.
